Surveys and feedback

Why sites want it

A hospital discharge desk, a bank branch, a hotel reception, a restaurant exit or a municipal service point: the organisation that asks at that moment learns best how the service went. Paper forms go unfilled and email surveys arrive late. A short question next to the screen, or a QR code, collects feedback at exactly the right time. The results also make it easy to compare branches and times of day.

How it could work with MIA

Today MIA organises screens by location and tag, and the signage report records which content played on which screen and for how long. Surveys and feedback could build on this. Touch screens could use simple face buttons or a short flow of a few questions, and other screens could show a QR code that opens a survey on the phone. Answers could be collected on your own server, reported in the panel by screen, location and date, and exported as CSV. When the same question is asked in different branches, the results could be seen side by side. Collecting no personal data in answers could be the default; if contact details are needed, we plan the KVKK notice with you.

What we need to know to scope it

• The questions and answer types
• Touch screen, QR code or both
• Which locations, and how many screens
• Who sees the results, and how

With this we would suggest starting at one service point with a single question. Scope, timing and price are agreed for each project.